Creating iOS apps begins with clarity about users, the app's purpose, and the scenario to address in the initial release. A solid discovery phase defines the MVP scope, selects an appropriate architecture, and avoids flashy features that don't enhance actual use.

After the groundwork is laid, attention turns to UI behavior, performance, and reliability across different iPhone models and iOS releases. Uniform navigation, robust state handling, and thoughtfully designed integrations (payments, authentication, analytics, backend APIs) help keep the product maintainable and scalable after launch.